4 th International Research Management & Innovation Conference (IRMIC 2017) Institut Latihan Malaysia (ILIM) Bangi, 7 September 2017 1 GAMIFICATION AND MOTIVATION: A PRELIMINARY SURVEY Nurkaliza Khalid nurkaliza@kuis.edu.my International Islamic University College Selangor, KUIS ABSTRACT Nowadays, computer/video games are increasingly becoming part of the daily activities of students of all ages. Computer/video games have also been shown to support student motivation and learning. In order to effectively gamify learning, educators need to understand the related aspects regarding games, motivational psychology and also pedagogy. This paper discusses a number of different approaches employed in gamification in terms of motivational psychology and pedagogy. The first section introduces on motivational factors that affect learning and also behavioral change among learners. The second section elaborates on a case study done to investigate the students’ interest and opinions towards computer/video game. The final section of the paper concludes with a paragraph that proposed pedagogical strategies when implementing gamification as an education tool. Keywords: Education; gamification; motivation; theories.