Asian Journal of Social Sciences and Management Studies ISSN: 2313-7401 Vol. 3, No. 3, 163-172, 2016 http://www.asianonlinejournals.com/index.php/AJSSMS 163 Qualitative Information Analysis on Managing Quality Service: Issues and Challenges Leena Nitin Fukey 1 1 Professor, Department of Hotel Management, Christ University, Bangalore, India Abstract Quality and service management is a process intended to create and maintain importance to any service organizations strategy and competitive positioning where the similarities and differences of services offered are valued. The literature on quality service management has mostly emphasized on perceived service quality, customers expectation, judgment of attitude relating to the superiority of the service, measures of quality attributes associated with service delivery, to enable the survival and the success of the business. The current study examines the potential barriers to quality service delivery and suggests strategies to enhance quality and inclusiveness. It is based on a survey in ten hotels in Bangalore and the managers and executives were interviewed from these selected hotels. The study concludes that simple and successfully managing services to enhance quality can lead to more committed, better satisfied, better performing employees and potentially better financial performance and repeat business for an organization. Keywords: Quality service management, Service enhancement, service delivery, Perception, Expectation, Hotel organization. Contents 1. Introduction ....................................................................................................................................................................... 164 2. Concept of Service Quality ................................................................................................................................................ 164 3. Quality Service: Issues and Challenges ............................................................................................................................. 164 4. Need and Rationale of the Study ....................................................................................................................................... 165 5. Methodology....................................................................................................................................................................... 166 6. Information Analysis ......................................................................................................................................................... 166 7. Results and Discussion ....................................................................................................................................................... 171 8. Conclusion .......................................................................................................................................................................... 171 References .............................................................................................................................................................................. 171 Bibliography .......................................................................................................................................................................... 172 Citation | Leena Nitin Fukey (2016). Qualitative Information Analysis on Managing Quality Service: Issues and Challenges. Asian Journal of Social Sciences and Management Studies, 3(3): 163-172. DOI: 10.20448/journal.500/2016.3.3/500.3.163.172 ISSN(E) : 2313-7401 ISSN(P) : 2518-0096 Licensed: This work is licensed under a Creative Commons Attribution 3.0 License Funding: This study received no specific financial support. Competing Interests: The author declares that there are no conflicts of interests regarding the publication of this paper. Transparency: The author confirms that the manuscript is an honest, accurate, and transparent account of the study was reported; that no vital features of the study have been omitted; and that any discrepancies from the study as planned have been explained. Ethical: This study follows all ethical practices during writing. History: Received: 19 January 2016/ Revised: 16 February 2016/ Accepted: 19 February 2016/ Published: 22 February 2016 Publisher: Asian Online Journal Publishing Group