Asian Social Science; Vol. 13, No. 10; 2017 ISSN 1911-2017 E-ISSN 1911-2025 Published by Canadian Center of Science and Education 55 The Effect of Rubbish Management Socialization Based on Indonesian Ulama Council’S Fatwa Number 47 of 2014 on Community Behavior in Dealing with Rubbish Problem Azis Muslim 1 1 Dakwah and Communication of Sunan Kalijaga State Islamic University, Yogyakarta, Indonesia Correspondence: Azis Muslim, Dakwah and Communication of Sunan Kalijaga State Islamic University, Yogyakarta, Indonesia. E-mail: muslimtenan@gmail.com Received: July 27, 2017 Accepted: August 30, 2017 Online Published: September 28, 2017 doi:10.5539/ass.v13n10p55 URL: https://doi.org/10.5539/ass.v13n10p55 Abstract Rubbish has been an acute and less resolvable problem, because the volume of rubbish produced by human being increases over years. Many attempts have been taken to solve this problem, one of which is through the economic value-based socialization of rubbish management. However, the result has not been able to generate consciousness and to change the community behavior collectively in dealing with rubbish problem. This research studied another attempt taken to deal with rubbish problem, the socialization of rubbish management using economic and religion value combination. This research was conducted in Sleman Regency. Data was collected through interview, observation, and documentation. Analysis was conducted interactively. The result of research showed that the socialization of rubbish management based on the Indonesian Ulama Council’s Fatwa Number 47 of 2014 could build consciousness and change the community behavior collectively in dealing with rubbish problem, when the participants selected reflected on the representativeness of all community elements, the presence of volunteers from the community who were willing to organize, the participants were given information completely about the objective of socialization, government’s support to the community conducting rubbish management activity, and the material of socialization was taken for granted by the participants of socialization. Keywords: rubbish management socialization, rubbish coping behavior, Indonesian Ulama Council’s Fatwa Number 47 of 2014 1. Introduction Rubbish is the unusable residual product of human activity (Muslim, 2015). Over years, the volume of rubbish produced by the world’s population increases with the increase in population number. In Thailand, for example, rubbish volume reaches 30.640 ton per day in 1993. This figure increases to 41.410 ton per day in 2009 (Ittiravivongs, 2012). Meanwhile, the volume of rubbish produced by Indonesian people reaches about 0.5 kg/head/day in 1994. In 2000, this figure reaches 1 kg/head/day, and in 2020 it is expected to increase to 2.1 kg/head/day (Chaesfa & Pandjaitan, 2013). It means that, with the estimation about Indonesian population number of 271 millions people in 2020, the volume of rubbish to be produced is 569,100 ton per day. This condition of course needs serious management from government, private and society. The failure of rubbish problem resolution impacts not only on environment problem but also on social problem. The community’s declination against the existence of final rubbish disposal is the concrete example of social problem occurring due to the failure of rubbish problem management. Rubbish is actually not a “repugnant” thing. Rubbish can have economic value, when it is managed correctly. Therefore, Republic of Indonesia’s Law Number 18 of 2008 about Rubbish Management mentions that rubbish should be considered as a resource with economic value and utilized as useful thing. The reality shows that many people burn and or dispose rubbish into river or in the edge of street (Yudistira, 2013). They do not realize that their deed can harm their and other’s security (Muslim, 2015). Ironically, those doing it are not only the ones not knowing rubbish management technique, but also those who have understood and ever acquired education about technique of managing rubbish correctly. They take shortcut by burning or disposing rubbish because economically the income obtained from rubbish processing and management is not