Full Terms & Conditions of access and use can be found at http://www.tandfonline.com/action/journalInformation?journalCode=rina20 International Journal of Advertising The Review of Marketing Communications ISSN: 0265-0487 (Print) 1759-3948 (Online) Journal homepage: http://www.tandfonline.com/loi/rina20 Social embeddedness of persuasion: effects of cognitive social structures on information credibility assessment and sharing in social media Dongyoung Sohn & Soyoung Choi To cite this article: Dongyoung Sohn & Soyoung Choi (2019): Social embeddedness of persuasion: effects of cognitive social structures on information credibility assessment and sharing in social media, International Journal of Advertising, DOI: 10.1080/02650487.2018.1536507 To link to this article: https://doi.org/10.1080/02650487.2018.1536507 Published online: 12 Jan 2019. Submit your article to this journal View Crossmark data