Perspectives on Cross-Cultural and International Health and Medical Communication – Present Tense By Kirk St.Amant and Elizabeth L. Angeli Home Volume 7 Issue 3Contextualizing Care in Cultures: Perspectives on Cross-Cultural and International Health and Medical Communication The nature of society means health and medical communication often occurs in different international and local settings (Napier et al. 4–5). Such interactions generally involve offering care—practices that help individuals maintain or return to a level of health and wellness (Braveman 182; Sartouris 662–3). These exchanges usually take place in different cultural, linguistic, and geopolitical environments involving individuals who: Provide care to others Educate others on care and caregiving Receive or participate in such care In these situations, care-related information must be contextualized to address how care is perceived and administered in such contexts (Melonçon 19–20; St.Amant, “The Cultural Context” 64). Doing so is not easy, for it requires an understanding of the cultural context of care. In this special issue, the authors examine a range of contexts of care to show how technical communicators and rhetoricians of health and medicine can work at the intersections of health, wellness, and culture to contribute to healthcare practice. Perspectives on Cross-Cultural and International Health and Medical C... https://www.presenttensejournal.org/editorial/contextualizing-care-in-cul... 1 of 3 9/14/2019, 5:04 PM