257 © The Author(s) 2019 M. Hartmann et al. (eds.), Mediated Time, https://doi.org/10.1007/978-3-030-24950-2_13 CHAPTER 13 Synchronising the Nation: Media Networks and Russian Time Reforms of the 1920s and 2010s Maria Rikitianskaia INTRODUCTION In 2018, Russia had 11 local times and held the world record for having 10 of them in contiguous landmass. Different parts of the country follow different rhythms of lives, and there are always regions that are consider- ably ahead or behind in time. For instance, waiting to welcome New Year in its local time, the West-positioned Kaliningrad watches 11 hours of con- tinuous live broadcasts of freworks and concerts from different cities around the country. The recording of the President’s New Year address gets broadcast in each region shortly before midnight, being repeated 11 times during the day in total. By the time Moscow gets to broadcast his speech, the analysts are ready to offer comments, as they have already heard it in Vladivostok’s transmission. Territorial magnitude, diverse climatic landscapes and numerous time zones have always been an important part of Russian historiography. Scholars underline that this peculiarity of Russian geography and the M. Rikitianskaia () Università della Svizzera italiana, Lugano, Switzerland e-mail: maria.rikitianskaia@usi.ch maria.rikitianskaia@usi.ch