DEFAMILIARIZATIONS
Having It Both Ways with Erving Goffman
JOHN PLOTZ
1. AWKWARD
H
ISTORIANS of social science from Anthony Giddens forward have
ably chronicled Erving Goffman’s legacy.
1
Goffman’s resonant
book titles alone hint at the Dickensian acuity of his social close-reading:
The Presentation of Self in Everyday Life (1956), Behavior in Public Places
(1963), Interaction Ritual (1967), Frame Analysis: An Essay on the Organization
of Experience (1974), and Forms of Talk (1981). I envy newcomers the oppor-
tunity to read pieces like “On Cooling the Mark Out” (1952) and “Where
the Action Is” (1967) with fresh eyes. Goffman, born in 1922 in Alberta,
Canada, to Ukrainian parents, attended the University of Manitoba and
the University of Toronto before receiving a PhD in sociology from
Chicago. His fieldwork was in the Shetlands, and Asylums: Essays on the
Condition of the Social Situation of Mental Patients and Other Inmates (1961)
and Stigma: Notes on the Management of Spoiled Identity (1963) were both writ-
ten after a period of ethnographic immersion at St. Elizabeth’s mental hos-
pital in Washington, DC. It may help first-time readers to know that as an
adolescent he had a “special aptitude for noticing details of people’s inter-
personal conduct”; also that “his Chicago classmates nicknamed him ‘the
little dagger’ because of his talent for the pointed personal comment.
Sometimes, they felt, he never knew when to stop.”
2
For the purposes of this article, I start with one straightforward idea
that, four decades ago, literary scholars singled out as a valuable resource
for our own field: Goffman’s account of embarrassment. By his reading,
John Plotz is Professor of English at Brandeis University. His books include The Crowd: British
Literature and Public Politics (2000), Portable Property: Victorian Culture on the Move (2008), and Semi-
Detached: The Aesthetics of Virtual Experience since Dickens (2017) as well as a children’s book, Time
and the Tapestry: A William Morris Adventure (2014). He founded the Brandeis Novel Symposium
and edits the B-Sides feature in Public Books.
Victorian Literature and Culture, Vol. 47, No. 2, pp. 439–448.
© Cambridge University Press 2019.
doi:10.1017/S1060150319000068
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