Journal of Sociolinguistics. 2020;00:1–18.
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1 wileyonlinelibrary.com/journal/josl
Received: 23 November 2018
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Revised: 13 March 2020
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Accepted: 17 March 2020
DOI: 10.1111/josl.12415
ARTICLE
Producing the Eikaiwa English language lesson:
A dialectical approach to the contradictions of
commodity production
William Simpson
1,2
© 2020 John Wiley & Sons A/S . Published by John Wiley & Sons Ltd
1
Institute of Education – University College
London, London, UK
2
Tokyo University of Science, Tokyo,
Japan
Correspondence
William Simpson, Institute of Education –
University College London/Tokyo
University of Science, Tokyo, Japan.
Email: willsimpson1985@hotmail.com
Abstract
In building upon sociolinguistic work which highlights the
continuities and contradictions of capitalism, this article
proposes an understanding of Taylorised and flexible forms
of production as a dialectical and contradictory unity, which
can push and pull those within production in contradictory
directions. As a means to illustrate what a dialectical ap-
proach to contradiction might offer sociolinguistics, the
article discusses empirical work from corporate eikaiwa
English language teaching, a form of commercial language
teaching within Japan, where both Taylorised and flexible
forms of producing the English language lesson exist in
considerable tension. The article proposes a dialectical ap-
proach as a means of shedding light not only on how such
contradictory regimes of production interrelate and play out
in language work such as language teaching but also on how
forms of subjectivity are produced among language work-
ers, such as teachers, who are tasked with managing contra-
dictory demands made of them in the workplace.
KEYWORDS
alienation, contradiction, dialectics, language commodification, political
economy