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© 2020 by the authors; licensee Asian Online Journal Publishing Group
Asian Journal of Economics and Empirical Research
Vol. 7, No. 2, 153-158, 2020
ISSN(E) 2409-2622 / ISSN(P) 2518-010X
DOI: 10.20448/journal.501.2020.72.153.158
© 2020 by the authors; licensee Asian Online Journal Publishing Group
The Impact of Innovation on Entrepreneurial Orientation: A Case Study of SMEs in
Osun State
Opeoluwaseun Ojekemi
1
Tomiwa Sunday Adebayo
2
( Corresponding Author)
1,2
Cyprus International University, Northern Cyprus Mersin, Faculty of Economics and Administrative Science
Department of Business Administration, Turkey.
Abstract
The study aim is to examine the impact of process innovation, product innovation and market
innovation on entrepreneurial orientation using Osun state as a case study. The study based on
the CDM theoretical framework. Questionnaires were distributed to SMEs in Osun state. The 350
questionnaires were distributed to the respondents; however, only 201 were filled properly and
returned. The multiple regression was deployed to investigate this relationship. The study
findings shows; (i) there are positive relationship between product innovation and entrepreneurial
orientation; (ii) there is positive relationship between process innovation and entrepreneurial
orientation; and (iii) there is positive relationship between market innovation and entrepreneurial
orientation.
Keywords: E.O, Market innovation, Process innovation, Product innovation, SMEs, Regression technique.
JEL Classification: C21, F23.
Citation | Opeoluwaseun Ojekemi; Tomiwa Sunday Adebayo
(2020). The Impact of Innovation on Entrepreneurial Orientation: A
Case Study of SMEs in Osun State. Asian Journal of Economics and
Empirical Research, 7(2): 153-158.
History:
Received: 26 March 2020
Revised: 30 April 2020
Accepted: 5 June 2020
Published: 3 July 2020
Licensed: This work is licensed under a Creative Commons
Attribution 3.0 License
Publisher: Asian Online Journal Publishing Group
Acknowledgement: Both authors contributed to the conception and design of
the study.
Funding: This study received no specific financial support.
Competing Interests: The authors declare that they have no conflict of
interests.
Transparency: The authors confirm that the manuscript is an honest,
accurate, and transparent account of the study was reported; that no vital
features of the study have been omitted; and that any discrepancies from the
study as planned have been explained.
Ethical: This study follows all ethical practices during writing.
Contents
1. Introduction .................................................................................................................................................................................... 154
2. Theoretical Review ....................................................................................................................................................................... 154
3. Empirical Review ........................................................................................................................................................................... 154
4. Data and Methodology ................................................................................................................................................................. 155
5. Data Analysis and Interpretation ............................................................................................................................................... 156
6. Conclusion and Recommendation .............................................................................................................................................. 157
References ............................................................................................................................................................................................ 157