153 © 2020 by the authors; licensee Asian Online Journal Publishing Group Asian Journal of Economics and Empirical Research Vol. 7, No. 2, 153-158, 2020 ISSN(E) 2409-2622 / ISSN(P) 2518-010X DOI: 10.20448/journal.501.2020.72.153.158 © 2020 by the authors; licensee Asian Online Journal Publishing Group The Impact of Innovation on Entrepreneurial Orientation: A Case Study of SMEs in Osun State Opeoluwaseun Ojekemi 1 Tomiwa Sunday Adebayo 2 (Corresponding Author) 1,2 Cyprus International University, Northern Cyprus Mersin, Faculty of Economics and Administrative Science Department of Business Administration, Turkey. Abstract The study aim is to examine the impact of process innovation, product innovation and market innovation on entrepreneurial orientation using Osun state as a case study. The study based on the CDM theoretical framework. Questionnaires were distributed to SMEs in Osun state. The 350 questionnaires were distributed to the respondents; however, only 201 were filled properly and returned. The multiple regression was deployed to investigate this relationship. The study findings shows; (i) there are positive relationship between product innovation and entrepreneurial orientation; (ii) there is positive relationship between process innovation and entrepreneurial orientation; and (iii) there is positive relationship between market innovation and entrepreneurial orientation. Keywords: E.O, Market innovation, Process innovation, Product innovation, SMEs, Regression technique. JEL Classification: C21, F23. Citation | Opeoluwaseun Ojekemi; Tomiwa Sunday Adebayo (2020). The Impact of Innovation on Entrepreneurial Orientation: A Case Study of SMEs in Osun State. Asian Journal of Economics and Empirical Research, 7(2): 153-158. History: Received: 26 March 2020 Revised: 30 April 2020 Accepted: 5 June 2020 Published: 3 July 2020 Licensed: This work is licensed under a Creative Commons Attribution 3.0 License Publisher: Asian Online Journal Publishing Group Acknowledgement: Both authors contributed to the conception and design of the study. Funding: This study received no specific financial support. Competing Interests: The authors declare that they have no conflict of interests. Transparency: The authors confirm that the manuscript is an honest, accurate, and transparent account of the study was reported; that no vital features of the study have been omitted; and that any discrepancies from the study as planned have been explained. Ethical: This study follows all ethical practices during writing. Contents 1. Introduction .................................................................................................................................................................................... 154 2. Theoretical Review ....................................................................................................................................................................... 154 3. Empirical Review ........................................................................................................................................................................... 154 4. Data and Methodology ................................................................................................................................................................. 155 5. Data Analysis and Interpretation ............................................................................................................................................... 156 6. Conclusion and Recommendation .............................................................................................................................................. 157 References ............................................................................................................................................................................................ 157