RETAIL STRATEGY AND PROFITABILITY OF SELECTED STREET FOOD VENDORS IN SILANG, CAVITE Undergraduate Thesis Submitted to the Faculty of the Department of Management Cavite State University-Silang Campus Silang, Cavite In partial fulfillment of the requirements for the degree Bachelor of Science in Business Management Major in Financial Management MARIELLE M. BAYAN OJILYN KEY R. VALDEZ April 2015