J Child Fam Stud (2018) 27:69–79
DOI 10.1007/s10826-017-0872-8
ORIGINAL PAPER
The Impact of Social Media on Social Comparison and Envy in
Teenagers: The Moderating Role of the Parent Comparing
Children and In-group Competition among Friends
Peerayuth Charoensukmongkol
1
Published online: 6 October 2017
© Springer Science+Business Media, LLC 2017
Abstract Teenagers tend to gravitate towards a group that
is highly susceptible to negative psychological and beha-
vioral outcomes from social media use. Because teenagers’
behaviors are easily shaped by the social context to which
they belong, it is likely that parents and friends might be the
key persons who have a strong influence on the behavioral
outcomes that teenagers develop from social media use.
Given the concern about the negative consequences of
social media use by teenagers, this research aims to explore
the relationship between social media use intensity and the
tendency of teenagers to engage in social comparison and
envy. Survey data were collected from 250 teenagers using
a snowball sampling. Results from a partial least-squares
regression showed that the positive relationship between
social media use intensity and envy was significantly higher
in teenagers whose parents compared children and teenagers
in a peer-group which was characterized by high in-group
competition. However, the positive relationship that social
media use intensity had with social comparison was sig-
nificantly higher only in teenagers who are in a peer-group
characterized by a high in-group competition.
Keywords Social media
●
Social comparison
●
Social
learning
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Envy
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Teenagers
●
Parenting
Introduction
Social media, particularly Facebook and Instagram, creates
a virtual community where people can unite together with
family and friends no matter where they are located.
Advances in social media technology also allows users to
present themselves and to share their life events with others
through personal messages and photos. However, although
social media helps individuals to stay updated about what is
going on with their friends’ life events, exposing too much
to content that friends have posted on social media can
inevitably trigger individuals to compare themselves with
their friends, eventually leading to envy (Chou and Edge
2012). In particular, teenagers tend to gravitate towards a
group that is highly susceptible to negative psychological
and behavioral outcomes from social media use (Living-
stone 2008; Twyman et al. 2010). Research showed that
teenagers are usually in the age group that highly deploys
social media for self-presentation to impress others (Car-
penter 2012; Mehdizadeh 2010). Therefore, exposing
teenagers to favorable life events that friends may have
posted in order to create impressions in social media can
easily make teenagers engage more in social comparisons,
thereby causing them to feel envious of what they view
from their friends’ posts (Tandoc et al. 2015).
Literature on outcomes associated with social media
reported both positive and negative consequences of social
media use (Charoensukmongkol 2015; Zhan et al. 2016).
On the positive side, social media promote the active par-
ticipation of users in producing content, thereby making
them a powerful tool for people to engage in content sharing
and self-presentation on the Internet (Lee and Ma 2012).
People also rely heavily on social media to develop and
maintain relationships with family and friends (Ariate et al.
2015). Moreover, studies showed that social media can be
* Peerayuth Charoensukmongkol
peerayuth.c@nida.ac.th
1
International College, National Institute of Development
Administration 118 Moo 3, Sereethai Road, Klong-Chan,
Bangkapi, Bangkok 10240, Thailand