연구논문 https://doi.org/10.34269/mitak.2020.1.34.013 Performative Liveness in <Lost in London> (2017) - Live Streaming the Long Take in Global London as a Digital Happening - Michael A. Unger Sogang University Graduate School of Media, Assistant Professor Performative Liveness in <Lost in London> (2017) All the world is a stage. -William Shakespeare 1) Too much of this is true.- preface to <Lost in London> 2) Ⅰ. Introduction Within our contemporary media landscape that offers 24/7 3) media platforms, multiple information technologies, and a plethora of screen-based interfaces that incessantly vie for the viewer’s attention, claims of “liveness” 4) , or what I would describe in this particular context as the perceived immediacy of mediatized 1) Quoted From Shakespeare’s play <As You Like It> from Jacques’ monologue in Act II, Scene VII, Line 139. 2) The opening shot in <Lost in London> features the following Latin phrase “hoc quoque verum est” which in the film is translated as “too much of this is true.” However, a more precise translation in English would be “this is also true” which can be traced to a Latin dialogue between Goethe, who was eight years old at the time, and his father- an example of Goethe's extreme precociousness. 3) I deliberately use the 24/7 orthography in reference to Jonathan Crary’s book 24/7: Late Capitalism and the End of Sleep in its examination of the effects of mass synchronization of contemporary media products and platforms as a consequence of neoliberal capitalism. 4) For a detailed breakdown of the historical development of the concept of liveness within mediatized live performance see Philip Auslander’s book Liveness: Performance in a Mediatized Culture (Oxon and New York: Routledge, 2 nd Edition, 2008), pp. 60-62.