ttp://iaeme.com/Home/journal/IJM 3166 editor@iaeme.com h International Journal of Management (IJM) Volume 11, Issue 12, December 2020, pp.3166-3176, Article ID: IJM_11_12_296 Available online at ttp://iaeme.com/Home/issue/IJM?Volume=11&Issue=12 h ISSN Print: 0976-6502 and ISSN Online: 0976-6510 DOI 10.34218/IJM.11. .2020.296 : 12 © IAEME Publication Indexed Scopus LEVERAGE EMERGING TREND OF E-VEHICLE RESPONSE OF PASSENGER CAR – USER Dr. Uma Maheswari Sankar Department of Commerce, PSG College of Arts and Science, Coimbatore, India Dr. S. Gokilavani Department of Commerce, Kristu Jayanti College, Bengaluru, India Major Dr R Rajasekaran Department of Commerce, PSG College of Arts and Science Coimbatore, India ABSTRACT Governments all over the globe world are implementing policies to push electric vehicles to scale back dependence on oil, decrease greenhouse emission emissions, and improve air quality. The early market growth for electric vehicles continues, but the range of barriers prevents their more widespread uptake. These barriers include the extra cost of the new technology, the relative convenience of the technology considering range and charge times, and consumer understanding about the supply and viability of the technology. The growth of electric vehicle markets is primarily tied to eventual consumers’ general awareness and acceptance of the prospective payback of electric vehicles. Governments at national and native levels, automobile manufacturers and dealers, electric utilities, and other groups are occupied in numerous tricks that were used to create consumer understanding about electric vehicles. This study has been taken to understand dealers' and customer awareness and willingness for the e-vehicle in the automobile industry more specifically with the passenger car market. The present research is a descriptive study, primary data and secondary data has been used. Objectives were framed, research design prepared, required data have been collected and suitable analysis was made Key words: E-vehicle, awareness, willingness, market, customers, dealers Cite this Article: Uma Maheswari Sankar, S. Gokilavani and R Rajasekaran, Leverage Emerging Trend of E-Vehicle Response of Passenger Car User, – International Journal of Management, 11(12), 2020, pp. 3166 -3176. ttp://iaeme.com/Home/issue/IJM?Volume=11&Issue=12 h