Efficient Data Management in e-Business 401
Copyright © 2003, Idea Group Inc. Copying or distributing in print or electronic forms without written
permission of Idea Group Inc. is prohibited.
Copyright Idea Group Inc.
Copyright Idea Group Inc.
Copyright Idea Group Inc.
Copyright Idea Group Inc.
Efficient Data
Management in
e-Business Transactions
Nikos Karacapilidis
University of Patras, Greece
EXECUTIVE SUMMARY
This case reports on the implementation of an open information management system
that integrated modern information technology approaches to address the needs of a Greek
medium-scale clothing producer towards heading to e-business. The system was able to
interoperate with the company’s legacy ERP system and automated intra-business, busi-
ness-to-business and business-to-customer processes. The overall approach was designed
around open standards for data exchange and integrated as a set of off-the-shelf tools that
assured a robust, scalable and fast development cycle. Particular attention was paid to the
appropriate synchronization of the internal and external work and data flows, the improve-
ment of supply chain management, the reduction of transactions costs through the appro-
priate process automation, the reduction of errors occurring during the traditional handling
of business documents, the reduction of the company’s inventory levels, and, finally, the
establishment of a cooperative environment between the enterprise and its customers and
suppliers.
BACKGROUND
The company that this case reports on is based in Greece and was founded in 1971 after
the merging of two small-scale clothing production and wholesale enterprises (which were
in turn founded in 1965 and 1969). Since 1985, the company has established a network of eight
modern style shops around the country, which operate as its own retailers, under the
company’s name. In parallel, the company has 389 customers (as of July 2001), 270 of which
are located in Greece and 119 abroad (most of them in Europe). Exporting activities of the
company begun in 1971, from France. Currently, its products are sold in Europe, Arab
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This chapter appears in the book, Annals of Cases on Information Technology, Volume 5, edited by Mehdi
Kosrow-Pour. Copyright © 2003, Idea Group Inc. Copying or distributing in print or electronic forms
without written permission of Idea Group Inc. is prohibited.