Trust, the Internet,
and the
digital divide
by H. Huang
C. Keser
J. Leland
J. Shachat
The Internet is expected to have a positive
impact on economic growth, and its adoption
rate will determine the extent of this impact.
In this paper, we examine how differences in
willingness to trust influence Internet adoption
rates across countries. We show that trust
has a statistically significant influence on
levels of Internet penetration across countries.
We also show that success in increasing
Internet adoption rates through policies to
promote trust will depend on a country’s
current level of trust, such that differences in
trust may produce a digital divide among
nations. Since low-trust countries tend to be
of low or middle income, this digital divide
between countries may translate into a
developmental divide.
The Internet is expected to be an important source
of economic growth in the 21
st
century. The Con-
gressional Budget Office
1
predicts the U.S. economy
will grow at an annual rate of 2.1 percent over the
coming decade—an increase of 0.9 percent over U.S.
growth for the period 1974 to 1995. Varian et al.
2
estimate that the Internet will account for 48 per-
cent of this increase in growth. In a similar vein, Litan
and Rivlin
3
discuss research estimating Internet-
driven productivity gains in U.S. manufacturing of
0.2 and 0.4 percent per year. Since the Internet dra-
matically reduces the cost of transmitting informa-
tion, the costs associated with the distribution of
goods and services between businesses, between bus-
inesses and consumers, and between businesses and
their employees are reduced as well, accounting for
these expected gains in productivity.
Whether predictions regarding the contribution of
the Internet to economic growth come to pass de-
pends upon whether people and firms choose to
adopt the Internet and how fully they embrace the
idea of conducting business over it. The degree to
which people and firms adopt Web-based activities
will depend on how willing they are to accept the
greater anonymity and associated possibilities for op-
portunism inherent in Web-based transactions. This
willingness may, in turn, depend on how much peo-
ple trust each other. If trust does influence Internet
adoption, it will have an indirect impact on economic
growth rates among nations through its influence on
the adoption of this growth-enhancing technology.
In addition to the possibility of an indirect impact
of trust on growth, there is evidence that trust di-
rectly impacts economic growth and growth rate dif-
ferences across countries. Prior to the late 1990s, eco-
nomic growth rates were explained almost exclusively
in terms of labor and capital endowments and dif-
ferences in how these endowments are augmented
by capacities for technological change. Differences
in the prosperity of nations or regions relative to oth-
ers are, in some cases, difficult to explain in terms
of differences in these standard economic variables.
During the 1990s, spurred largely by observations
and arguments put forth by social theorists like
Fukuyama
4
and Putnam et al.,
5
economists inves-
tigated the possibility that differences in economic
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