_____________________________________________________________________________________________________ *Corresponding author: E-mail: annupanghal1997@gmail.com; Journal of Education, Society and Behavioural Science 33(6): 48-54, 2020; Article no.JESBS.58722 ISSN: 2456-981X (Past name: British Journal of Education, Society & Behavioural Science, Past ISSN: 2278-0998) Cognitive Dissonance, Attitude Change and Ways to Reduce Cognitive Dissonance: A Review Study Annu 1* and Bimla Dhanda 1 1 I.C. College of Home Science, CCS Haryana Agricultural University, Hisar, 125004, India. Authors’ contributions This work was carried out in collaboration between both authors. Author Annu designed the study, performed the statistical analysis, wrote the protocol and wrote the first draft of the manuscript. Author BD managed the analyses of the study. Both authors read and approved the final manuscript. Article Information DOI: 10.9734/JESBS/2020/v33i630236 Editor(s): (1) Chih-Wei Pai, Taipei Medical University, Taiwan. (2) Prof. Redhwan A. Al-Naggar, Universiti Teknologi MARA, Malaysia. Reviewers: (1) Lata Mullur, BLDE(DU), India. (2) D. Hari Krishna, B V Raju Institute of Technology, India. (3) L. Manoj Kumar, Kerala University of Health Sciences, India. Complete Peer review History: http://www.sdiarticle4.com/review-history/58722 Received 20 April 2020 Accepted 29 June 2020 Published 01 July 2020 ABSTRACT Cognitive dissonance is the state of psychological discomfort or tension that knowledgeable by the people who have more than two conflicting attitude, values and belief happen at same period of time. Its conception associated with self-doubt at the time of making decision. The aim of this review study is to emphasize on cognitive dissonance, reasons to cause the cognitive dissonance, cognitive dissonance theory with revisions, association between cognitive dissonance and the strategies to elimination of cognitive dissonance. The cognitive dissonance is most impactful in the social psychology in past time. The revisions of the cognitive dissonance theory emphasizes on that the cognitive dissonance arises by the function of self-concept. The cognitive dissonance caused by many reasons namely: force compliance behaviour, gain new information, during decision making and effort made by the person. The existence of cognitive dissonance increases the state of motivation in person to change the attitude. The cognitive dissonance is strongly associated with changes in attitude. The changes in behavioural, social cognitive elements, addition of new elements and avoidance of dissonance are the strategies to lessen cognitive dissonance. Review Article