Abstract—The regulations issued by the Jakarta Provincial Government in order to maintain the perceived air quality have not functioned effectively. It is predicted the negative impacts of air pollution, with the huge of the money value. Therefore, it is necessary to conduct research to build an alternative policy that is expected to function effectively to reduce air pollution in Jakarta. Alternative policies was developed by the method of multi-criteria decision analysis (MCDA) with the software PRIME (Preference ratios in multiattribute evaluation) model is expected to control the environmental pollution, especially air pollution. The outcome from the MCDA model is the anticipation of a policy with an environmentally driven rather than economically driven approach as the developmental basis. The research recommends reducing emission of air pollution by combining command and control (CAC) policies with economic instrument (EI) policies and do-it-yourself (DIY) policies. Additionally, all stakeholders must have access to the academic policy development in order to improve their concerns and commitments. Index Terms—Air pollution, command and control (CAC), do-it-yourself (DIY), economic instruments (EI), multi-criteria decision analysis (MCDA). I. INTRODUCTION Study conducted by Syahril et al. [1] regarding air quality Jakarta showed that air pollution emissions in 1995 until the year 1998 continued to increase. The study also predicted that the increase in emissions of air pollution gases will still continue to occur until the year 2015. The Jakarta provincial government has developed various policies to maintain the quality of air, such as: 1) Jakarta Governor Decree No. 670 of 2000 on the Quality Standard Setting Emission for Static Sources in Jakarta Province that establish implementation emission standard for SO 2 and NO 2 gases and TSP (Total Suspended Particulate) for a variety of industries. 2) Jakarta Governor Decree No. 1041 of 2000 on the Air Quality Standard for Motor Vehicle Emissions in Jakarta province that establish the law enforcement for emission gases standard emitted by various types of vehicles. 3) Jakarta Governor Decree No. 551 of 2001 on Stipulation of Ambient Air Quality Standard and Standard Noise Level in Jakarta Province that set the ambient quality standard implementation for various gases at various Manuscript received September 25, 2016; revised February 24, 2017. Sri Listyarini and Lina Warlina are with the Faculty of Mathematics and Natural Sciences, Indonesia Open University (Universitas Terbuka), Indonesia (e-mail: listyarini@ecampus.ut.ac.id, warlina@ecampus.ut.ac.id). measurements, including gases SO 2 and NO 2 , and TSP. 4) Jakarta Provincial Regulations No. 2 of 2005 on the Air Pollution Control that aims to control sources of air pollutants, thus achieved the air quality that meets the requirements of human health and other living things. The regulations issued by the Jakarta Provincial Government in order to maintain the perceived air quality have not functioned effectively. This can be seen from the many press articles about the Air Pollution problems in Jakarta, like for instance the Jakarta Globe article about "Jakarta’s Air Quality Takes a Toxic Turn for The Worse" and the Jakarta Post article about "Air pollution in city reaches alarming level" [2]. Research by Ostro, 1994 [3] in Jakarta claimed that the emission of air pollutant causing environmental degradation in the form of the resident sick even to death. Study by Listyarini, 2015 [4] predict the health value that have to be paid by the Jakarta residents due to air pollution. Environmental pollution can be solved by improving technology and policy implementation. According Robert, 2004 [5] environmental policy can be based on the market (economic instruments = EI) or a command and control (CAC) or a persuasive form of self set (do-it-yourself = DIY). In the other way, Potdar, Unnikrishnan, and Singh [6] said that a kind of environmental policy can be in the form of direct regulation (command-and-control), market-based instruments (economic instruments), and soft instruments (voluntary approaches). The development of environmental policy must be implemented by considering the various aspects or criteria. That is why it is necessary to conduct research to build the policy alternatives that is expected to function effectively to reduce air pollution in Jakarta. Policy alternatives developed by the method of multi-criteria decision analysis (MCDA) with the software PRIME (Preference ratios in multiattribute evaluation). The model developed is expected to control environmental pollution, especially air pollution. II. MATERIALS AND METHODS This study was conducted in 2015, and the data used were obtained from Jakarta in Figures 2014 book [7], which contains data of 2013 and earlier. The data are processed through the Focused Group Discussion (FGD) involving environmental experts which then quantified, to develop a policy alternative model using PRIME software. According to Belton and Stewart, 2002 [8] criteria or standards are tools for consideration. In the context of The Development Model of the Policy Alternatives in Controlling Air Pollution in the Jakarta Province, Indonesia Sri Listyarini and Lina Warlina International Journal of Environmental Science and Development, Vol. 8, No. 7, July 2017 496 doi: 10.18178/ijesd.2017.8.7.1003