ARTICLE
PUBLIC OPINIONS ABOUT PAYING
COLLEGE ATHLETES AND
ATHLETES PROTESTING DURING
THE NATIONAL ANTHEM
A Focus on Race/Ethnicity and Political Identities
Rachel Allison
Department of Sociology, Mississippi State University
Chris Knoester
Department of Sociology, The Ohio State University
B. David Ridpath
Department of Sports Administration, Ohio University
Abstract
Drawing on insights from Critical Race Theory and framing theory, as well as previous
research, this study ties together and analyzes public opinions about two racialized and
politicized sports-related issues: (1) the financial compensation of college athletes, and (2)
athlete protests during the national anthem. Consequently, we highlight racial/ethnic iden-
tities, racial attitudes, and political identities as predictors of these public opinions. Data for our
analyses come from a nationally representative sample of U.S. adults who were surveyed just
prior to the 2016 presidential election. Descriptive results suggest that well over half of
U.S. adults opposed having the NCAA pay college athletes; also, about two-thirds of adults
viewed athlete protests during the national anthem as unacceptable. Regression results
reveal that Black and Latinx adults were more supportive of paying college athletes and
athlete protests during the national anthem than White adults. Other people of color were also
more likely than White adults to support paying college athletes. Racial attitudes such as a
lack of recognition of racial/ethnic inequalities in education and support for Black Lives Matter
also shaped public opinions about these issues in expected ways. Finally, we find that political
identities were linked to public opinions about these issues even after accounting for racial/
ethnic identities and racial attitudes. Overall, this study documents public opinions about these
prominent sports-related issues just prior to the 2016 election of a President who particularly
racialized and politicized sports issues. Even then, these sports-related issues had been
similarly filtered through both a White racial frame that encourages colorblind racism and a
counter frame that promotes antiracist activism. Altogether, the present study offers further
Du Bois Review. 0:0 (2021) 1–23.
© The Author(s), 2021. Published by Cambridge University Press on behalf of Hutchins Center for African
and African American Research
doi:10.1017/S1742058X21000229
1
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