energies
Article
Energy-Related Behaviour of Consumers from the Silesia
Province (Poland)—Towards a Low-Carbon Economy
Sylwia Slupik
1,
* , Joanna Kos-Lab ˛ edowicz
2
and Joanna Trz˛ esiok
3
Citation: Slupik, S.; Kos-Lab ˛ edowicz,
J.; Trz˛ esiok, J. Energy-Related
Behaviour of Consumers from the
Silesia Province (Poland)—Towards a
Low-Carbon Economy. Energies 2021,
14, 2218. https://doi.org/10.3390/
en14082218
Academic Editor: David Borge-Diez
Received: 21 March 2021
Accepted: 14 April 2021
Published: 16 April 2021
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1
Department of Social and Economic Policy, University of Economics in Katowice, 1 Maja 50,
40-287 Katowice, Poland
2
Department of International Economic Relations, University of Economics in Katowice, 1 Maja 50,
40-287 Katowice, Poland; joanna.kos@ue.katowice.pl
3
Department of Economic and Financial Analysis, University of Economics in Katowice, 1 Maja 50,
40-287 Katowice, Poland; joanna.trzesiok@ue.katowice.pl
* Correspondence: sylwia.slupik@ue.katowice.pl
Abstract: The issue of energy behaviour among Polish consumers, and especially the motives and
attitudes they manifest, is relatively under-researched. This article attempts to identify individual
attitudes and beliefs of energy consumers using the example of the residents of the province of
Silesia (Poland). The authors conducted the expert segmentation of respondents in terms of their
motivation for saving energy, based on the results of their proprietary survey. The second stage of
the study involved using a classification model that allowed for the characterisation of the obtained
groups. Psychological and financial factors were of greatest significance, which is confirmed by the
results of other studies. Nonetheless, the obtained results explicitly indicate the specificity of the
region, which requires transformation towards a low-emission economy. Despite the initial stage
of changes both in the awareness of the consumers and the public interventions of the authorities,
it should be emphasized that a majority of the respondents—at least to a basic extent—declared
taking energy-saving measures. Financial motives are predominant among the respondents, although
pro-environmental motives can also be noticed, which might translate into increased involvement
and concern for the environment and climate.
Keywords: energy behaviour; low-carbon economy; Silesia province; energy consumer segmentation;
financial motives; pro-environmental motives; classification tree
1. Introduction
Energy efficiency is an important issue from the perspective of sustainable and respon-
sible development, reducing CO
2
emissions to the atmosphere and energy consumption in
line with EU-adopted objectives for 2020 and 2050.
Energy behaviour is a complex issue, hence household electricity consumption pat-
terns are essential for shaping low-carbon economy, especially in the light of the observed
climate changes [1,2]. This is critical for the countries of Central and Eastern Europe, such
as Poland, where many years of negligence in the field of environmental and climate
protection force decisive actions by both central and regional authorities. According to
Central Statistical Office (GUS) data from 2018, Polish households accounted for over 18%
of domestic energy consumption (compared to a EU average of 17.2%), with an average
of 21.3 GJ of energy consumed per capita. Furthermore, the share of energy from renew-
able sources in the domestic household consumption in Poland was relatively low and
amounted to only 13.7% (EU—17.5%) [3]. The presented data and the fact that Poland is
the leader in household hard coal consumption (hard coal consumed per capita in Poland
was tenfold higher than in EU countries) [3] proves the exceptional significance of the
addressed issue. It is extremely important to shift the behaviour of consumers towards
energy-effective consumption, among others, through increasing the awareness among
Energies 2021, 14, 2218. https://doi.org/10.3390/en14082218 https://www.mdpi.com/journal/energies