Operation Restore Hope and the Illusion
of a News Media Driven Intervention
Piers Robinson
University of Liverpool
US intervention in Somalia (1992) and Iraq (1991) are held as evidence for a more powerful media
in the post Cold War era and the thesis that media coverage of suffering people is a major cause of
humanitarian intervention. This paper investigates the role of mass media during the 1992 decision
to deploy ground troops in Somalia. A media influence model is outlined and then applied to the
decision to intervene in Somalia. The research indicates that significant levels of media attention
actually followed the intervention decision and that this coverage was framed in a way that built
support for the intervention. I conclude there is little evidence to support the claim that media
coverage compelled policy makers to intervene or that media coverage was a major factor in policy
deliberations. Overall, the role of media in causing intervention in Somalia has been substantially
overplayed, instead other factors are likely to have had a far greater effect in causing the inter-
vention. This finding challenges both the thesis that media coverage is a major cause of the deploy-
ment of ground troops during humanitarian crisis and suggests caution be exercised with regard
to post-Cold War claims of a more powerful and influential media.
The rise of new media technologies and the passing of the Cold War bring into
question the relationship between media and foreign policy making. The prolifer-
ation of portable satellite dishes and electronic news-gathering equipment appears
to increase the immediacy of ‘distant’ events, reducing the scope for calm policy
deliberation and forcing policy-makers to respond to issues focussed on by journal-
ists (Beschloss, 1993; McNulty, 1993). At the same time, released from the ‘prism of
the cold war’ (Williams, 1993, p. 315) journalists appear freer not just to cover the
stories they want but also to criticize US foreign policy. Intervention in Iraq 1991 and
Somalia 1992–93, when emotive coverage of suffering people allegedly drove policy
making, appeared to confirm the impression of an all-powerful media (labelled mis-
leadingly as the CNN effect ).
1
Recent analyses of the relationship between media cover-
age and intervention, based largely on anecdotal evidence, however, offer unclear
assessments of media power (Livingston, 1997; Robinson, 1999). Studies by Gowing
(1994) and Strobel (1997) question how influential the media really are whilst others
argue media impact is profound (for example Shaw, 1996). This paper studies the
role of news media during the 1992 decision to intervene in Somalia.
I start the paper by defining the CNN effect and outlining a media influence model
that hypothesizes the conditions under which media influence occurs. The back-
ground to US involvement in Somalia is then detailed and relevant research
reviewed. Next the model is applied to the 1992 decision by the Bush adminis-
tration to deploy ground troops in Somalia (Operation Restore Hope). The research
here indicates that only low levels of media coverage occurred prior to the decision
to intervene and that substantial media attention actually followed this decision.
Moreover media coverage was broadly supportive of Bush’s intervention policy.
POLITICAL STUDIES: 2001 VOL 49, 941–956
© Political Studies Association, 2001.
Published by Blackwell Publishers, 108 Cowley Road, Oxford OX4 1JF, UK and 350 Main Street, Malden, MA 02148, USA