- 342 -
11
th
International CALIBER-2017 Webometric Analysis on Leading Course...
Webometric Analysis on Leading Course Providers in MOOC: A Study
Based on Alexa Ranking
Abu K S P Kanchana Jayasekara
Abstract
Massive Open Online Courses (MOOCs) are online courses that are offer via internet based platforms
to a very large majority of people without charging course fee. Interested individuals can follow
MOOCs anytime, anywhere without facing geographical and financial barriers. The major objective
of this study was to evaluate the leading MOOC providers based on Alexa ranking. Ten major MOOC
providers were selected as the target group. The data for this study were collected using Alexa Internet
website. Further, Leading MOOC providers were compared using global ranking, bounce rate, daily
page views per visitor, daily time on site, search visits, total site linking in and speed.
Keywords: Alexa Internet, e-Learning, MOOCs, Webometrics
11
th
International CALIBER-2017
Anna University,Chennai, Tamil Nadu 02-04 August, 2017
© INFLI BNET Centre, Gandhinagar, Gujarat
1. Introduction
Right from its inception, Information and
Communication Technologies (ICT’s) have been an
integral part in all walks of human life. Further, with
the advancement of ICT’s, the present day- to- day
activities have shifted to a new paradigm, where the
individual has access to all sorts of information right
at his finger tip. The major issue is that one should
gain the required ICT skills in order to search and
retrieve information effectively. Due to the mass
number of learners in the present era, the traditional
classroom education does not fulfill their needs.
Hence, the education institutes should deploy new
way of teaching in order to satisfy these large
numbers of learners. This is where the concept of
e-learning was introduced where the teaching and
learning is done by using electronic media which
has the goal of learning anytime and from any
place(Barjis, 2003).
MOOCs are one of the new phenomenal rises among
internet users. It can be considered as the future of
open online education. According to Czerniewicz,
et al.,(2015), “MOOCs are a flexible and open form
of self-directed, online learning designed for mass
participation. There are no fees or entry requirements
and no formal academic credit is available” (p. 01).
MOOCs gain significant popularity in recent years.
Individuals who are interested about learning new
things can follow MOOCs anytime, anywhere
without facing geographical barriers and financial
barriers.
Currently, there are plenty of courses offered as
MOOC, covering vast subject areas, which are
provided by various course providers. However, to
gain good and accurate knowledge individuals must
follow courses provided by quality and well
recognized MOOC providers.
Alexa Internet (http://www.alexa.com) is a web
information company founded in 1996 and operating
under Amazon.com(Alexa, 2017). Alexa Internet