Nigerian Journal of Business Education Volume 6 No.2, October 2019 Website: http://www.nigjbed.com.ng . All Rights Reserved. Nigerian Journal of Business Education (NIGJBED) Volume 6 No.2 October 2019 EXPERIENTIAL INSTRUCTIONAL DESIGN FOR ELECTRONIC BUSINESS (E- BUSINESS) COMPETENCIES DEVELOPMENT AMONG BUSINESS EDUCATION STUDENTS IN COLLEGES OF EDUCATION IN NIGERIA Dr. Abdulkarim, Musa A. (MABEN) Associate Prof. Pac, Ordu (MABEN) Department of Accounting Education Federal University, Otuoke, School of Secondary Education (Business) Otuoke, Bayelsa State Federal College of Education (Tech.), Omoku, pacordu2009@gmail.com Rivers State profavenue@yahoo.com Abstract This study provided an experiential instructional design for electronic business (e-business) competencies development among business education students in colleges of education in Nigeria. To achieve its major purpose, literature evidences on the need of e-business competencies amongst Business education students and the poor state of technologies for learning e-business operations were reviewed. Additional literature on effective instruction, instructional strategy, experiential instructional strategy, experiential learning theory and model which form the basis of the instructional design were also reviewed. The experiential instructional design for e-business competencies development based on Kolb's 4-stages of experiential learning model was provided for use. After a cursory examination of the content of the instructional design, it was concluded that the learning activities suggested and their outcomes would meet diverse learning needs and styles of Business education students. It was also concluded that experiential instructional design would help them develop confidence for online buying and selling, thus, providing them with opportunity for self-employment after graduation. Based on the benefits derivable from this instructional design, the following recommendation was made amongst others: Business educators who want to utilize this instructional design should take into consideration all the conditions/ethical issues for its effective utilization as outlined in the design. Keywords: education, competencies, e-business courses, instructional strategies and learning activities Introduction Education as a significant tool for socio-economic development has continued to remain at the centre of most academic discussions. The desire of most educators especially at the tertiary education level is to equip the students with learning experiences for self-reliance, by bridging the gap between content knowledge acquisition and practical application of knowledge for socio-economic survival (Abdulkarim, Pac & Ugbaja, 2017). This is in order to meet up with the primary objective of graduates of any tertiary institution, Colleges of Education inclusive, which is, to be able to adapt to changes in their immediate and global environment so as to earn a livelihood after graduation. Nigerian Journal of Business Education - Volume 6 No.2, 2019 142