International Journal of Economics, Commerce and Management United Kingdom Vol. II, Issue 11, Nov 2014 Licensed under Creative Common Page 1 http://ijecm.co.uk/ ISSN 2348 0386 INFLUENCE OF GREEN SUPPLY CHAIN MANAGEMENT STRATEGY ON PROCUREMENT PERFORMANCE OF SUGAR INDUSTRY IN KENYA Malaba, Petwa Nawire Jomo Kenyatta University of Agriculture and Technology, Kenya Ogolla, Kennedy Jomo Kenyatta University of Agriculture and Technology, Kenya Mburu, David Kiarie Jomo Kenyatta University of Agriculture and Technology, Kenya dmburu77@gmail.com Abstract In its attempt to establish the influence of Green supply chain management strategy on procurement performance in the Sugar Industry in Kenya, the study aimed at ascertaining the influence of green purchasing on procurement performance, exploring the influence of green manufacturing on procurement performance. Using a cross sectional survey research design on 11 sugar factories in Kenya consisting of 4 Parastatal Companies and 7 Private Companies, the study sampled stores department, purchasing department and finance department of the selected sugar factories through a sample of 132 respondents for representativeness. The gathered data was analyzed using Statistical Package for Social Sciences (SPSS) both descriptively and inferentially using regression and factor analyses. The study findings showed that Green purchasing and Green manufacturing, all had direct as shown by the R Square value of .627 implying that the independent variables account for 62.7% of procurement performance. The findings also showed that professional experience, supply knowledge training, green purchasing, technical knowledge, quality and reliability, innovation, delivery, morale, customer relations and productivity all influences procurement performance and add environmental