DOI: 10.4018/IJIIT.2019010105 International Journal of Intelligent Information Technologies Volume 15 • Issue 1 • January-March 2019 Copyright © 2019, IGI Global. Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited. 101 Institutionalization of Business Intelligence for the Decision-Making Iteration Shaheb Ali, School of Business IT and Logistics, RMIT University, Melbourne, Australia Rafqul Islam, School of Computing and Mathematics, Charles Sturt University, Albury Campus, Australia Ferdausur Rahman, Department of Accounting, Military Institute of Science and Technology, Dhaka, Bangladesh ABSTRACT Business intelligence (BI) institutionalization has become a growing research area within the information systems (IS) discipline because of the decision-making iteration in businesses. Studies on BI application in improving decision support are not new. However, research on BI institutionalization seems sparse. BI institutionalization may positively contribute to a managerial role in using BI application repetitively for the decision-making iteration in businesses. This article aims to carry out an integrative literature review and report consolidated views of the body of knowledge. The study adopted a qualitative content analysis to generate themes about BI routinization in the decision-making iteration. Eighty-eight research articles were selected for the study. However, 57 articles were finally included for review. The findings suggest information management capability as the key necessity for BI application and its alignment with the organizational standard for BI institutionalization. KeywoRDS Alignment, BI Institutionalization, Business Intelligence, Decision-Making Iteration, Information Management, Organizational Culture 1. INTRoDUCTIoN Over the past decade, BI has been proliferated due to its increasing application for improving practitioner’s decision support in businesses (Popovic et al., 2012, Guarda et al., 2013). BI is the combination of technology, process and application of information supply chain and organization, the decision making, and action taking to gain desired performance of businesses (Burton et al., 2006, Watson, 2009). Increasing application of BI provides flexibility for the decision making to conduct competitive changes within the business environment (Pourshahid et al., 2011). Unanticipated changes such as globalization, rival competition, new emergent in technology, new and complex information increase, the rapid increase of business competitors affect the mainstream of business performance (Jansen et al., 2005, Dimelis and Papaioannou, 2011, Cavalcante et al., 2011, Nepelski and De Prato, 2015). Therefore, change adaptation in businesses seems vital for which strategic decision making. The decision making is the process of steering uncertainty out and setting the desired action for organizations (Chai et al., 2013).The decision making considers analysis on diverse changes and explores possible problem-solving approaches to achieve competitive advantages emerging from those changes (Polasky et al., 2011). A prior decision making through appropriate analysis and exploration