1 MJBMT VOL. 1, ISSUE. 1, PP 1-9, JUNE 2018 eISSN TBA MALTESAS Journal in Business, Management and Tourism (MJBMT) https://mjbmt.maltesas.my/ Sales Revenue Performance in B2B Distributor of Automotive Aftermarket Product Novia Sutanto 1, a) , Filda Rahmiati 1, 2, b) and Siska Purnama Manurung 1, c) 1 Management Program Study, Faculty of Business, President University, Cikarang 17550, Indonesia 2 Faculty of Technology Management and Technopreneurship, Technical University of Malaysia Malacca, Jalan Hang Tuah, Melaka 75300 Malaysia a) noviasutanto@yahoo.com b) Corresponding author: filda.rahmiati@president.ac.id c) siskapurnama@president.ac.id Abstract. The research analyses the sales revenue performance indicated by pricing, order acceptance, and scheduling of PT RB. This research is conducted based on data of PT RB Automotive Aftermarket with the biggest distributor, PT FJM, with total of 80 data provided by the company. The data of this research which consists of available and active material parts from 2012 to 2016 are qualified to be tested after meeting the classical assumptions tests for testing the multiple linear regression with least square equation model. Hypothesis testing using t-test and f-test for testing the level of significance value of 5%. The result shows that pricing, order acceptance, and scheduling delivery have significant influence toward sales revenue partially as well as simultaneously. The contribution of pricing, order acceptance, and scheduling on sales revenue is 66.6% while the remaining 33.4% distribution is affected by other factors which are not included in this research. The recommendations for PT. RB are they need to implement strategy for pricing suitable for distributors and transparency of price. It is also important to persuade distributors the benefit of scheduling delivery. For future researchers need to explore more of other factors contribute to sales revenue. Keywords— pricing, order acceptance, scheduling delivery, sales revenue, and automotive aftermarket INTRODUCTION In 2017, the sales of passenger cars globally hit 78.6 million of vehicles. Along with China, the United States is considered among the largest automobile markets worldwide, both in terms of production and sales. About 6.9 million passenger cars were sold to U.S. customers in 2016 and a total of four million cars were produced in the same year. Regarding the revenue, Toyota, Volkswagen and Daimler are in the top rank of major automobile makers in 2016, while the automotive supplier industry was dominated by Bosch, Continental, Denso, and Magna [1]. In 2014, the ranking of the world’s largest automotive suppliers was dominated by European and Asian manufacturers. Automotive industry becomes one of the important sectors in Indonesia because many worldwide automakers established a factory to expand the capacity of production in Indonesia. Indonesia is the second largest automotive