Int.J.Curr.Microbiol.App.Sci (2017) 6(9): 703-709 703 Original Research Article https://doi.org/10.20546/ijcmas.2017.609.086 An Economic Analysis of Production and Marketing in Rapeseed-Mustard Crop in Meerut District of Western Uttar Pradesh, India Prince Kumar * , K.K. Singh, Rajeev Singh, Swatantra Pratap Singh and Yamuna Prasad Singh Department of Agricultural Economics, Narendra Deva University of Agriculture and Technology, Narendra Nagar, Kumarganj, Faizabad (U.P.) 224 229, India *Corresponding author ABSTRACT Introduction Rapeseed-mustard belongs to family cruciferae and genus Brassica. Rapeseed (Brassica compestris) commonly called is Sarson or Toria is herbaceous annual plant shorter than mustard (rai) between 45-150 cm. Mustard (Brassica juncea) common name is called rai. Rapeseed-mustard, its oil and its oil meal may contain anti-nutritiional factor such as goiterogens (thioglucosided or glucosinolates), tannic acid, erucic acid, sinapine (cholinester), pectins and oligosaccharides. Mustard stimulates digestion and salivary secretion. Mustard seeds have high energy content, having 28- International Journal of Current Microbiology and Applied Sciences ISSN: 2319-7706 Volume 6 Number 9 (2017) pp. 703-709 Journal homepage: http://www.ijcmas.com An attempt has been made in this study to examine the economic analysis of production and marketing of rapeseed-mustard in Meerut district of Western Uttar Pradesh State, India. The study was conducted in Sardhana and Sharurpur Khurd blocks in Meerut district of Uttar Pradesh State, India. Hundred farmers were selected randomly from ten villages from these blocks to collect the required information on the cost of cultivation, marketing and other aspects for the present study. The primary data was collected from the rapeseed- mustard producers through personal interview method with the help of well-prepared schedule and questionnaire for the production and post-harvest year for Rabi rapeseed- mustard 2012-13. The average cost of cultivation and input-output ratio of rapeseed- mustard was worked out as Rs. 50310.84 /ha. And 1: 1.22. The average Cost A1, Cost B1, Cost B2, Cost C1, and Cost C2 were observed as Rs.30294.63, Rs.31945, Rs. 46945.78, Rs.35086.38, and Rs.50310.84 per hectare. The three type of marketing channel identified in the study area were Channel-I: Producer – Consumer, Channel-II: Producer – Retailer – consumer and Channel-III: Producer – Wholesaler - Retailer – Consumer. Price spread of mustard cultivation in channel-I net price received by the producer in consumer’s rupee 95.82 per cent was found and total marketing cost is 4.18 per cent. Chanel-II net price received by the producer in consumer rupee’s 90.59 per cent and total marketing cost was found is 9.41 per cent. Channel-III net price received by the producer in consumer rupee’s 83.53 per cent and total marketing cost is 16.47 per cent. More than 81.00 per cent rapeseed-mustard producers perceived that transportation of small quantity of produce was not an economical option if they sold their small produce in the market. The study suggested that urgent attention must be paid towards enhancing the productivity and marketing of rapeseed-mustard by providing improved and high yielding varieties, technology, irrigation, marketing, price support, policy and effective extension. Keywords Rapeseed-mustard, Cost and returns, Marketing. Accepted: 14 July 2017 Available Online: 10 September 2017 Article Info