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Copyright © Canadian Academy of Oriental and Occidental Culture
ISSN 1923-1555[Print]
ISSN 1923-1563[Online]
www.cscanada.net
www.cscanada.org
Studies in Literature and Language
Vol. 18, No. 2, 2019, pp. 44-49
DOI:10.3968/10981
Politeness Strategies and Address Terms in Igbo and Igala Kinship Cultures
Chinwe Ezeifeka
[a],*
; Joseph Sunday Ojonugwa
[b]
[a]
Associate Professor, Department of English Language and Literature,
Nnamdi Azikiwe University, Awka, Nigeria.
[b]
PhD., Department of English Language and Literature, Nnamdi
Azikiwe University, Awka, Nigeria.
* Corresponding author.
Received 8 January 2019; accepted 14 April 2019
Published online 26 April 2019
Abstract
The work aims at investigating politeness strategies in
Igbo and Igala cultures with a view to finding out how
these two cultures handle the various strategies, honorifics
and address terms in kinship relationships. The theoretical
bases of the work are Brown and Levinson’s face-saving
view of politeness which draws heavily from Goffman’s
concept of face and interaction order. Our findings show
that the two cultures under review are conscious of
affronts to positive and negative face, favours indirectness
and off-record strategies more than bald-on-record
strategies. The two cultures also employ culture-specific
honorifics and address terms especially in relating with
parents, spouses, elder relations, siblings and peers. It is
evident from the findings that contrary to what the present
day so –called “civilization” may de-culturize people into
especially in the use of first names, these two cultures still
uphold the inbuilt cultural respect in observing politeness
strategies, honorifics and address terms.
Key words: Politeness strategies; Face; Face-
threatening acts; Honorifics; Face-saving view; Address
terms; Igbo and Igala cultures.
Ezeifeka, C., & Ojonugwa, J. S. (2019). Politeness Strategies
and Address Terms in Igbo and Igala Kinship Cultures. Studies
in Literature and Language, 18 (2), 44-49. Available from:
http://www.cscanada.net/index.php/sll/article/view/10981
DOI: http://dx.doi.org/10.3968/10981
INTRODUCTION
Human interaction is a complex phenomenon that
requires conscious efforts of the interactants to work
out intersubjective understandings, connect with one
another, enact and maintain strong individual and group
relationships. To achieve this requires tact, what Goffman
(1974) calls “interaction order”. Goffman claims that
the maintenance of “self” and “face” is a condition for
interaction in conjunction with the needs of “self” and
“other” which can take these forms: interpersonal rituals;
which includes avoidance and presentational rituals; and
institutional rituals which are social establishments that
determine the construction of private and public self-
image. In interpersonal rituals, avoidance rituals are forms
of deference which lead the actor to keep at a distance
from the recipient. For example, “self” as a public figure
requires maintaining distance; but as a private person,
intimacy is preferred. Presentational rituals are acts
through which the individual makes specific attestations
to a recipient concerning how they regard them, for
example, honorifics and address terms. Presentational
and avoidance rituals are directly related to institutional
rituals: social establishments/institutions people find
themselves which can symbolize certain favoured aspects
of self and face. As mentioned earlier, institutionally or
culturally allocated roles as well can physically divide self
into public and private, making interaction restricted and
formal or casual and informal respectively. For instance,
my father, a high court judge, assumes two different
selves at home and in office.
Our concern in this work is to study observed
politeness strategies, honorifics and address terms in
selected areas of Igbo and Igala cultures in order to find
out how these two cultures mitigate affronts to face needs
in kinship relationships; how people who are related by
blood observe politeness when talking to one another,
what address terms are reserved for each kinship status