JOURNAL OF MANAGEMENT, IT & MEDIA (TJMITM) RINITY T ISSN 2320 - 6470 Volume 9, December, 2018 THE EDITORIAL BOARD MEDIA SECTION Prof. B. K. Kuthiala Vice Chancellor, Makhanlal University of Journalism & CommunicaƟon Prof. S. Joshi Vice Chancellor, K.T.U.J.M.C Prof. (Mrs.) Virbala Aggarwal Chairperson, DepƩ. of Journalism & Mass CommunicaƟon, H.P.U. Prof. (Dr.) Sanjeev Bhanawat Head, DepƩ. of Journalism & Mass CommunicaƟon, University of Rajasthan MANAGEMENT SECTION Prof. (Dr.) R. K. MiƩal Professor, USMS, G.G.S.I.P.U. Dr. S. P. Gupta Ex-Dean, Faculty of Management Studies, Delhi Prof. (Dr.) S. L. Gupta Professor, Birla InsƟtute of Technology Dr. Subodh Kesharwani Associate Professor, IGNOU, Delhi Dr. Arun MiƩal Assistant Professor, Birla InsƟtute of Technology IT SECTION Prof. (Dr.) M. M. Pant Ex-Pro-Vice Chancellor, IGNOU, Delhi Prof. (Dr.) Naveen Rajpal Professor, USICT, G.G.S.I.P.U. Prof. (Dr.) Sunil Kumar Khatri Director, AIIT, Amity University, Noida Dr. Anurag Mishra Associate Professor, Deen Dayal Upadhyaya College, D.U. Dr. Rampal Singh Assistant Professor, Deen Dayal Upadhyaya College, D.U. CHIEF PATRON Dr. R. K. Tandon Chairman, TIPS, Dwarka PATRON Reema Tandon Vice Chairperson, TIPS, Dwarka EDITOR - IN - CHIEF Dr. Vikas Rao Vadi Director, TIPS, Dwarka C ONTENTS Role of gender in perceived time pressure among young consumers in Odisha Dr. Sathya Swaroop Debashish Dr. Pramod Kumar Nayak 3-6 Evaluation of Investors' Perception towards Mutual Funds Investment Sarvendu Tiwari Dr Ajai Pal Sharma 7-14 Consumer perception and readership pattern of TOI readers – a case study Dr. Ishita Adhikari Rashi Sangal 45-52 A survey on the use of Artificial Intelligence in Agriculture Rashmi Ishrawat 15-20 Deep learning as an advanced concept of artificial intelligence Dr Jitender Rai 21-24 Volume 9, December, 2018 Deepawali Sharma Lakshika Megha Gupta Impact of GST in E – Commerce Industry: The India Prospect Mr. Mahesh Sharma Mr. Satpal Arora 25-27 28-33 Cloud computing and security issues in the cloud Santosh Kumar Singh Dr. P.K.Manjhi Dr. R.K.Tiwari Dr. V.R.Vadi Netflix Streaming in Indian Digital World Poorva Mathur 34-37 Effect of CSR initiatives on a company's bottom line Aarushi Singh 38-41 Influence of Social Media on the Scholastic Development of Students Bhawna Solanki 42-44