176 Imaji Vol. 4 - No. 2/ Februari 2009 PENGOLEKSIAN KARYA SENI RUPA SEBAGAI GAYA HIDUP Oleh: I Wayan Seriyoga Parta AbStrAct Art is closely related to lifestyle.Collectors hunt artwork as a collection to show that they are not creatures only who thirst with the material, but also has a taste of the arts and culture. Lifestyle has concerned to be the dignity and prestige by some classes in our society. Through artworks collecting a collector wants to show himself and his social status, which this case art work represents the values and specifc messages. Generally, a contemporary artwork is one of the symbolic media to legitimize middle-high class lifestyle for which such big cities as Jakarta is no exception.Yet today same artists image that are as an eccentric man, with long hair, dirty, and living alone, are no longer exists. Key Words: artworks, lifestyle, contemporary art, artist, colector *) Alamat korespondensi : Email : yogaparta@yahoo.com