938 Copyright © 2015, IGI Global. Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited. Chapter 51 DOI: 10.4018/978-1-4666-8468-3.ch051 Enterprise as a Career Choice: A Multi-National Study ABSTRACT Youth unemployment is growing throughout the world due to a collection of conditions including but not exclusively: economic restrictions, anachronistic teaching and learning methodologies, and inadequate career guidance structures and support. These factors are the usual suspects and ofer all stakeholders an easy way out in terms of the challenges associated with business start-ups and business initiations. That the contemporary educational environment is not efectively geared to support the emerging en- trepreneur and is severely constrained by the limits of teacher training and curriculum fexibility is well recognised. With the growing demand for graduates to embrace an entrepreneurial ethos, the impact of support structures on the development of students is becoming more central to the required discourse in higher education, more especially, in developing countries without efective welfare structures. Central to this debate is the role of student attitudes towards the entrepreneurial route as a viable and achievable alternative to the conventional career pathways. Demands to generate a return from their education, familial expectations, and the need to develop as an individual can act as a further encumbrance to the embrace and exploration of business start-up opportunities. This study has generated a dataset of the dominant student attitudes to enterprise as a career pathway and general perspectives on enterprise and entrepreneurial activities. Through a number of partners, a cross section of students were invited to take an online survey addressing questions pertaining to entrepreneurship. Andre Mostert University of East London, UK Abdulbasit Shaikh Institute of Business Administration, Karachi, Pakistan