Global Review of Research in Tourism, Hospitality and Leisure Management (GRRTHLM) An Online International Research Journal (ISSN: 2311-3189) 2018 Vol: 4 Issue: 1 531 www.globalbizresearch.org Proposal for Sustainable Tourism Development through the Analysis of Natural Resources in Canoas, State of Colima, Mexico NUCHNUDEE CHAISATIT, School of Tourism and Gastronomy, Colima University, Mexico. E-mail: nuchnudee@ucol.mx HECTOR DAMIAN RAMIREZ FLORES, School of Tourism and Gastronomy, Colima University, Mexico. E-mail: hramirez1@ucol.mx PABLO ERNESTO MARTEL RANFEL, School of Tourism and Gastronomy, Colima University, Mexico. E-mail: pablo_martel@ucol.mx ___________________________________________________________________________ Abstract Canoas is a rural community, located in the municipality of Manzanillo, state of Colima, Mexico. The life of the inhabitants revolves around the agricultural activities that has not yielded good result due to the lack of government support and as a result the people are migrating to other places to look for a better opportunity for life. Due to the geographical condition of the community, Canoas has potential for tourism development. To begin these activities, it is necessary to make a study to know its geographical situation and the existing natural resources in order to plan an appropriate tourist activity for the place. As a result, Canoas has a lot of potential for tourist activities development in natural area such as hiking, picnic by the riverside, visiting the coffee plantation, etc. But it is necessary to carry out the activities under advice of the expects to carry it out in sustainable way. ___________________________________________________________________________ Key Words: Local development, sustainable tourism, MESMIS, Manzanillo JEL Classification : Q01, Q51, Q56