Intercultural Business A Culturally Sensitive Path to Achieve Sustainable Development in Indigenous Maya Communities Francisco J. Rosado-May, Valeria B. Cuevas-Albarrán, Francisco J. Moo-Xix, Jorge Huchin Chan, and Judith Cavazos-Arroyo Contents Introduction ...................................................................................... 604 Trade and Commerce in Pre-Hispanic Maya ................................................... 606 Trade and Commerce in Modern Yucatec Maya Communities, Implications for Sustainable Development ....................................................................... 607 The Intercultural Model for Higher Education in Quintana Roo, Mexico, and the Intercultural Business Program .................................................................. 614 Case Studies ..................................................................................... 617 Developing a Conceptual Framework .......................................................... 621 Discussion ....................................................................................... 624 Cross-References ................................................................................ 626 References ....................................................................................... 626 Abstract Under the premise that the lack of economic growth is preventing the achieve- ment of sustainable development in poor indigenous communities, this paper F. J. Rosado-May (*) Universidad Intercultural Maya de Quintana Roo, José Ma. Morelos, Quintana Roo, Mexico e-mail: francisco.rosadomay@uimqroo.edu.mx V. B. Cuevas-Albarrán · F. J. Moo-Xix Centro Intercultural de Proyectos y Negocios, Universidad Intercultural Maya de Quintana Roo, José Ma. Morelos, Quintana Roo, Mexico e-mail: valeria_betzabe_c@hotmail.com; francisco.mooxix@hotmail.com J. Huchin Chan Desarrollo Empresarial, Universidad Intercultural Maya de Quintana Roo, José Ma. Morelos, Quintana Roo, Mexico e-mail: jore_jorge@hotmail.com J. Cavazos-Arroyo Business, Universidad Popular Autónoma del Estado de Puebla, Puebla, Puebla, Mexico e-mail: judith.cavazos@upaep.mx # Springer International Publishing AG, part of Springer Nature 2018 S. Dhiman, J. Marques (eds.), Handbook of Engaged Sustainability , https://doi.org/10.1007/978-3-319-71312-0_32 603