Aalborg Universitet Transforming learning and visitor participation as a basis for developing new business opportunities in an outlying municipality - case study of Hjørring Municipality and Børglum Monastery, Denmark Vistisen, Peter; Jensen, Thessa Published in: The Transformative Museum Publication date: 2012 Document Version Publisher's PDF, also known as Version of record Link to publication from Aalborg University Citation for published version (APA): Vistisen, P., & Jensen, T. (2012). Transforming learning and visitor participation as a basis for developing new business opportunities in an outlying municipality: - case study of Hjørring Municipality and Børglum Monastery, Denmark. In E. Kristiansen (Ed.), The Transformative Museum : - Proceedings (pp. 164-175). DREAM - Danish Research Center on Education and Advanced Media Materials Institute for Literature, Culture and Media Studies University of Southern Denmark. General rights Copyright and moral rights for the publications made accessible in the public portal are retained by the authors and/or other copyright owners and it is a condition of accessing publications that users recognise and abide by the legal requirements associated with these rights. ? Users may download and print one copy of any publication from the public portal for the purpose of private study or research. ? You may not further distribute the material or use it for any profit-making activity or commercial gain ? You may freely distribute the URL identifying the publication in the public portal ? Take down policy If you believe that this document breaches copyright please contact us at vbn@aub.aau.dk providing details, and we will remove access to the work immediately and investigate your claim.