Heading down to the local? Australian rural development and the
evolving spatiality of the craft beer sector
Neil Argent
c/o Division of Geographyand Planning, University of New England, Armidale, N.S.W. 2351, Australia
article info
Article history:
Received 17 October 2016
Received in revised form
24 January 2017
Accepted 29 January 2017
Available online xxx
abstract
Rural geographical and regional development scholarship over the past two decades has increasingly
focused on the capacities of local towns and regions to overcome chronic spirals of employment, busi-
ness and demographic decline. In this context, this paper assesses the local development impacts of a
once ubiquitous industry in rural Australia e beer brewing. Via a case study of 16 rural Australian craft
breweries, the paper examines the factors underlying their establishment, and investigates the contri-
bution that these new firms make to local and regional development. Applying evolutionary economic
geography concepts such as place dependence and lock-in, and related ideas of embeddedness and
‘regulatory space’, the paper finds that the 16 brewers follow a variety of business models and most are
small scale producers. For most, place dependence manifested as a form of embeddedness, reflected in
their attachment to place, a desire to foster local and regional development and, for a minority, to create
beers from local ingredients as far as possible. Evidence from the case study reported on in this paper
suggests that local craft breweries are playing positive roles in engendering social, symbolic and, to a
lesser extent, financial capital in their home towns and regions.
© 2017 Elsevier Ltd. All rights reserved.
1. Introduction
During the 1990s and early 2000s an academic and lay discourse
emerged regarding the troubling circumstances facing rural com-
munities in Australia and New Zealand (Le Heron and Pawson,
1996; Pritchard and McManus, 2000; Gray and Lawrence, 2001).
Central to this body of work was a concern to understand the causes
and impacts of farm restructuring, demographic decline and the
withdrawal of public and private services such as banks, doctors
and schools from the lower rungs of the regional urban hierarchy.
Rural geography research from other parts of the so-called devel-
oped world generally echoed these sentiments (see, for example,
Woods, 2003). Since this time, scholarship has focused on the
subsequent experiences of rural communities following the
removal of key planks of their economic and social bases, and the
extent to which towns and regions possess the ‘capitals’, including
innovation and creativity, needed to resist or at least rebound from
these shocks (Gibson and Klocker, 2005; McGranahan et al., 2011;
Argent et al., 2013). Given the political and ideological tenor of
the time, with neoliberalist ideals of ‘locally-led’ and ‘bottom-up’
development fashionable in contrast to the state-led ‘smokestack
chasing’ approaches prior to the 1980s, many academics have
experimented with ‘new regionalist’ or ‘capitals’ interpretative
frameworks to make sense of these changes and their impacts (e.g.
Cocklin and Dibden, 2005; Rainnie and Grobbelaar, 2005). Such
approaches have recognised the role of local entrepreneurialism,
innovation and leadership in fostering the development of new
businesses and industries in select rural locations, and highlighted
attendant demographic and socio-cultural dividends. Often, such
accounts focus on new businesses or industries that capitalise on
different features of local resource endowment and a constructed
comparative or competitive advantage (Kroehn et al., 2010; Halseth
et al., 2010).
In a variation on this theme, this paper assesses the local
development impacts of an industry that was relatively ubiquitous
across much of rural Australia during the 19th and early 20th
Centuries but almost completely disappeared following the 1930s.
Since 2000, and particularly over the past five years, though, beer
brewing has re-emerged in rural Australia. It is in this context that
this paper: a) describes the numerical growth and spatial expan-
sion of craft breweries across Australia from the early 1980s; b) via
a case study, examines the factors underlying the establishment of
a number of breweries in rural Australia; and c) assesses the
E-mail address: nargent@une.edu.au.
Contents lists available at ScienceDirect
Journal of Rural Studies
journal homepage: www.elsevier.com/locate/jrurstud
http://dx.doi.org/10.1016/j.jrurstud.2017.01.016
0743-0167/© 2017 Elsevier Ltd. All rights reserved.
Journal of Rural Studies xxx (2017) 1e16
Please cite this article in press as: Argent, N., Heading down to the local? Australian rural development and the evolving spatiality of the craft
beer sector, Journal of Rural Studies (2017), http://dx.doi.org/10.1016/j.jrurstud.2017.01.016