International Conference on Health and Well-Being (ICHWB) 2016 279 THE EFFECT OF OXYTOCIN MASSAGEON THEPOSTPARTUM MOTHER ON BREASTMILK PRODUCTION IN SURAKARTA INDONESIA Endang Sutisna Sulaeman*, Fresthy Astrika Yunita, Hardiningsih Agus Eka Nurma Yuneta, Khotijah, Yeremia Rante Ada’ Reni Wijayanti, Haris Setyawan, Seviana Rinawati, Cr. Siti Utari Research Group of Health PromotionandEmpowerment Facultyof Medicine, Sebelas Maret University Ir. Sutami Street No. 16 A Kentingan Surakarta 57126,Indonesia sutisnaend_dr@yahoo.com (Endang Sutisna Sulaeman) ABSTRACT The World Health Organization (WHO) recommends exclusive breastfeeding for the first six months of life and continued breastfeeding up to two years of age or beyond. Not having enough breast milk is the most common reason mothers stop breastfeeding. Before the mother expresses her breast milk, she should stimulate her oxytocin reflex to help the breast milk flow. In 2009, WHO introduce doxytocin massage aims to stimulate the oxytocin reflex that breast milk flowing from her breasts so that the breast milk production increases and the adequacy of breast milk. The aim of this study was to explain the difference between the group that received treatment of oxytocin massage and who did not receive the treatment in breast milk production of postpartum mothers. The study was conducted in four community health centers with hospitalization and one general hospital in Surakarta Indonesia. The study used aquasi-experimental design. The sample were taken by purposive sampling method, with a sample of 60 postpartum mothers. Data were collected by using questionnaire and analyzed by using independent t-testwith significant level of α≤0.05. Results showed that the average amount of breastmilk production that received treatment of oxytocin massage is 9.6233mL, where as that did not receive treatment is 4.4720mL, with p value = 0.0005. It can be concluded that oxytocin massage is effective to increase breast milk production of post partum mothers. It is recommended to apply oxytocin massage on postpartum mothers to increase breast milk production. Keywords: oxytocinmassage, postpartum mothers, breastmilk production Presenting Author’s biography Dr. H. Endang Sutisna Sulaeman., dr. M. Kes. Chairman of theresearch groupof health promotion and empowerment Faculty of Medicine, University of Sebelas Maret; Exemplaryphysicians of community health centeron year 1986; Doctoralof community empowermentandhealth promotionwith award cum-laude; Learning abouthealth promotion, community empowermentandqualitative researchonSandwich-Like Programat theUniversityof WollongongAustralia 2012.Author of several booksabout thepublic healthmanagement ofhealth, health promotion, empowerment, andqualitative research; Director of Clinic UNS Medical Center on 2015 and 2016.