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Geoforum
journal homepage: www.elsevier.com/locate/geoforum
Critical review
Re-making urban economic geography. Start-ups, entrepreneurial support
and the Makers Movement: A critical assessment of policy mobility in Rome
Stefania Fiorentino
Bartlett School of Planning, UCL University College London, Central House, 14 Upper Woburn Place, WC1H 0NN, United Kingdom
ARTICLE INFO
Keywords:
Makers
Policy mobility
Urban economies
Cities
Urban regeneration
Start-ups
ABSTRACT
A new type of urban economy is emerging in many cities of the world based on innovation and soft-technology
among micro and small enterprises. This movement back to the city has been promoted by both bottom-up and
top-down interventions. The Maker Movement, start-ups tailored policy agendas and shared service accom-
modations set ups are all different facets of business regulations oriented to promoting entrepreneurial ventures
as a way to trigger new economic growth in lagging urban environments. This paper looks at the case of Rome
and compares it with other cases and policy interventions around the world. The results raise concerns about the
efficacy of policy mobility in this connection. The planning system still fails to address the impact these activities
might have settling on an existing urban fabric and giving new life to derelict areas of the city. The few im-
plemented regeneration strategies that exist have mainly emulated past experiences of creative cities and
clusters. Yet, from an economic point of view, start-ups have become the new panacea in neo-liberalised job
markets. The remaking of new urban economies is influencing contemporary processes of regeneration in cities
of both developed and developing world and a better understanding of its dynamics is needed to inform future
policy making processes.
1. Introduction
A new type of urban economy is emerging in many cities of the
world. Its development is largely exemplified by the dissemination of
the Makers Movement, born in the Bay area in 2006 as a community of
hobbyists and then grown and exported as a new entrepreneurial style.
Its diffusion worldwide has corresponded to both an increasing interest
in start-ups and new entrepreneurial activities from many world busi-
ness institutions going through the necessity of facing a general
downturn and a shortage of traditional job offers. Since then, digital
entrepreneurs have spread in many countries of the world creating in
exchange a network of new professional figures, intermediaries and
facilities associated with a new conception of innovation led from the
bottom up by very small firms or individuals.
As a result in last decade, the start-up panacea has therefore in-
vested both developing countries and traditional capitalist contexts,
such as Italy or even cities like Detroit, USA, are struggling to find an
economic vocation after a general downturn (cf. Phelps and Wijaya,
2016). Under the economic point of view, the problem has been as-
sessed as one of adapting innovation policy agendas to foster new job
creation by supporting new ways of mobilizing venture capital and
regional funding or granting fiscal benefits to new activities and even
educational tools for new entrepreneurs. However, despite ‘start-ups’
and ‘entrepreneurialism’ becoming the watch words to promote and re-
instil economic growth in large urban areas, very little has been done
with respect to these processes from the planning side. Most of the
relating policies are mainly the result of copy-paste approaches of
policy mobility that pick upon policies coming for the previous wave of
creative and tech cluster experiences and translating them into a more
technology-oriented language.
In other words, an investigation of the planning dimension targeting
specifically makers or the new sector they represent is missing. How,
then, do we address this economy that is establishing itself on already
existing urban fabrics? Are there real repercussions for the built en-
vironment coming from “start-up urbanism” (Rossi and Di Bella, 2017)?
If so which ones and how can we use them to regenerate urban areas
and maximize growth as well as their social value? Answering these
questions means finding new ways through which planning policies
could really address the issue and developing new tools to tackle those
urban changes. Shared service accommodation, international fairs and
events dedicated to start-ups and the Makers Movement are all elements
of this potential story – a tale made of the emergence of new urban
economies but also a story of socio-economic struggles in the city.
This article examines the seeds of this new urban economy looking
at the city of Rome and the measures in place there. The Italian city has
undergone some deep socio-political tension in the last few years as
https://doi.org/10.1016/j.geoforum.2018.05.016
Received 15 January 2018; Received in revised form 9 April 2018; Accepted 14 May 2018
E-mail address: stefania.fiorentino.14@ucl.ac.uk.
Geoforum 93 (2018) 116–119
0016-7185/ Crown Copyright © 2018 Published by Elsevier Ltd. All rights reserved.
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