82 Of Management and n n 2685-5992 (media (1) 2022 Financial Management Of Msme In Culinary Industry According To Demographics And Financial Literacy Caecilia Wahyu Estining Rahayu Sanata Dharma University caecilia50@gmail.com Christina Heti Tri Rahmawati Sanata Dharma University christinaheti.nugroho@yahoo.co.id Abstract The aim of this study is to scrutinize how Micro, small, and medium-sized enterprises (MSME) in the culinary industry manage their finances according to demographics and financial literacy. A number of MSMEs in the culinary field operating in Catur Tunggal Village, Depok District, Sleman Regency, Special Region of Yogyakarta was used as the sample which were selected using non-random sampling. Questionnaire was the instrument to collect data from the respondents and Chi Square analysis was employed as the data analysis technique. This study revealed that age and financial literacy of the MSME actors correlate partially with financial management. However, monthly income and educational level have no correlation with financial management. This results suggest that MSME actors can manage their business finances better if their financial literacy (knowledge) improves. As a result, they can maintain their business and enhance their standard of life. Keywords: culinary, demographic, financial management, literacy, MSME INTRODUCTION Micro, small, and medium-sized enterprises (MSME) have an important and strategic role in the national economic development. In Indonesia, this is indicated by their increase in number and labor absorption. During 2010 to 2015, the labor absorption was very significant amounted 107.57% and 88.54% by respectively small and medium enterprises. The small ones have 76.28% contribution based on the constant price. In general, MSMEs contribute 14.62% to the total of non-oil export (Ministry of Cooperatives and MSME, 2015). However, in 2015 to 2018, the number of MSMEs experienced an insignificant increase and even decrease in absorbing labor (Ministry of Cooperatives and MSME, 2018). Many