© DEC 2019 | IRE Journals | Volume 3 Issue 6 | ISSN: 2456-8880
IRE 1701843 ICONIC RESEARCH AND ENGINEERING JOURNALS 142
A Study on Entrepreneurial Aptitudes, Among Women
Entrepreneurs of Micro Finance Beneficiaries in India
TOOPALLI SIRISHA
1
, DR. V. RAMANTHAN
2
1
Research Scholar, SCSVMV, Kanchipuram, Enathur, Tamilnadu
2
Associate Professor, SCSVMV, Kanchipuram, Enathur, Tamilnadu
Abstract- The future of the any country now and
then is dictated and directed by entrepreneurs.
Today entrepreneurship is the buzzword across the
globe, especially for the countries which are
competing to be the super powers. India’s ambition
to be the super power can also be materialized
through promoting entrepreneurship across all the
regions. Entrepreneurship on small scale is the only
solution to the problems of unemployment and
proper utilization of both human and non-human
resources and improving the living conditions of the
poor masses with the help of micro finance. Micro
finance plays a vital role in development of
entrepreneurs especially in Industrially Backward
Districts like an Anthapur. This study has been
done at District Rural Development Agency, seeks
to find out the Entrepreneurial Traits among micro
finance beneficiaries at Tadipatri area of
Anantapur District and around its Mandals like
Yadiki, Peddapappuru, Yellanuru, Puttuluru. The
data collection method used for the study is direct
personnel investigation, indirect personnel
investigation, Questionnaire method. Secondary
data collected from the District Rural Development
Agency records and documents. The main objective
of the study is to find out entrepreneurial traits
among DRDA beneficiaries. The statistical tools
applied for the study is correlation technique and
average method.
Indexed Terms- Entrepreneurship, Micro Finance.
Entrepreneurial Aptitudes, Traits, Women
Entrepreneurs
I. INTRODUCTION
The arrival of “two million” new entrepreneurs every
year across the globe indicates the importance of
entrepreneurship in the present era of liberalization,
globalization and privatization. Entrepreneurs not
only provide goods and services to the society but
also generate employment. At the outset
entrepreneurs are wealth creators. The future of the
any country now and then is dictated and directed by
entrepreneurs. No economy can be imagined without
entrepreneurship. Today entrepreneurship is the
buzzword across the globe, especially for the
countries which are competing to be the super
powers. India’s ambition to be the super power by the
2020 can also be materialized through promoting
entrepreneurship across all the regions.
The status of women in India has been subject to
great many changes over the past few millennia. The
history of women in India has been eventful. But
even today Indian women have a status that is mostly
subordinate to men, from birth to work to even death.
The women enjoyed equal status with men in all
fields of life. Even though we strongly believe that
the entrepreneurial success strategies are not different
for women or men and we believe that women do
have traits that help them in starting and running a
business. After all, most successful entrepreneurs
have a few things in common such as courage, vision,
intuition and persistence. Over the last two decades
total employment growth has been much more
pronounced for women than for men. Self-
employment has been increasing steadily for both
women and men.
Among women, the rise in the number of employers
has been far stronger than the rise in own-account
workers among men. Thus, while on average both
self-employed women and men are older than their
paid worker counterparts, the age differential is
greater for men than for women. The most powerful
advantage that women have is the development of
our “intuition muscle”. And this is the most important
skill for many successful entrepreneurs – following
gut instinct. The women have got an idea, nobody