FINANCIAL AND CREDIT ACTIVITY: PROBLEMS OF THEORY AND PRACTICE Volume 3 (44), 2022 DOI: 10.55643/fcaptp.3.44.2022.3765 63 GLOBAL MANAGEMENT ACCOUNTING PRINCIPLES IN THE SYSTEM OF PROVIDING RESOURCE POTENTIAL OF THE ENTERPRISE ABSTRACT Effective enterprise management in conditions of business risk is based on the use of relevant information. The main provider of accounting information is management ac- counting, which requires clarification of its scientific positioning. The aim of the article is to analyze scientific publications on the principles of management accounting, as well as the content of the Global Management Accounting Principles, developed by CIMA and AICPA, and to offer ways to improve them. The following research methods were used in the article: analysis, synthesis, comparison, logical generalization and scientific abstraction, systematic approach, statistical and historical methods. The article reveals the essence of management accounting and its principles. The defi- nition of management accounting in international regulations, the Law of Ukraine “On Accounting and Financial Reporting in Ukraine”, publications of domestic and foreign scholars are analyzed. A comparative analysis of the names and essence of the Global Management Accounting Principles in the relevant normative document, the scientific literature of domestic and foreign economists have been conducted. It is substantiated that the global management accounting principles in the relevant international norma- tive document should be as follows: 1) communication impact; 2) relevance of infor- mation; 3) cost analysis; 4) trustworthy management. The proposed author’s interpre- tation of management accounting and the names of its principles could be used to amend international and domestic regulations and legislation. Keywords: management accounting, global principles, resource potential JEL Classification: М41, M42, D24 INTRODUCTION The development of each country’s economy depends, to a large extent, on the effec- tiveness of management decisions taken by the management of its entities. The main provider of relevant information for making these decisions is management accounting. This type of accounting as well as financial has its own principles of organization and management. Strict adherence to these principles at the enterprise allows organizing management accounting in the management system, strengthening its position, and improving the methodology and techniques. LITERATURE REVIEW Currently, there is no consensus in the scientific literature on the list of principles of management accounting, their content and application. For example, Johnson H. proves the need to reorient the principles of management accounting from control functions to ensure the systematicity of accounting processes [1]. Butkevich O. substantiated com- pliance with the principles of management accounting through the implementation of its functions [2]. Mazina O. established the relationship between the principles and ob- jectives of management accounting to achieve complex objectives of business manage- ment [3]. Puhachenko O. and Zarudna N. identified 73 principles of management ac- counting and found significant similarity and repeatability [4]. Volkovska I. tried to sys- DOI: 10.55643/fcaptp.3.44.2022.3765 Zadorozhnyy Z. -M. Doctor of Economic Sciences, Vice- Rector for Scientific Research, West Ukrainian National University, Ukraine; ORCID: 0000-0002-2857-8504 Muravskyi V. Doctor of Economic Sciences, Associate Professor, Department of Accounting and Taxation, West Ukrainian National University, Ukraine; e-mail: vavanm2@gmail.com ORCID: 0000-0002-6423-9059 (Corresponding author) Semaniuk V. Doctor of Economic Sciences, Associate Professor, Head of the R&D department, West Ukrainian National University, Ukraine; ORCID: 0000-0001-7010-9923 Gumenna-Derij M. PhD, Doctoral Student, Department of Accounting and Taxation, West Ukrainian National University, Ukraine; ORCID: 0000-0003-0901-0080 Received: 06/05/2022 Accepted: 22/05/2022 Published: 30/06/2022 © Copyright 2022 by the author(s) This is an Open Access article distributed under the terms of the Creative Commons CC-BY 4.0