Researchjournali’s Journal of Marketing Vol. 2 | No. 3 April | 2014 ISSN 2348-0947 1 www.researchjournali.com Dr.Jay P.Trivedi Associate Professor Alliance University, Bangalore Dr.Sunil Kumar Assistant Professor Alliance University, Bangalore Sukanya Kundu Assistant Professor Alliance University, Bangalore A Study Of Mobile Application Preferences Of Youth And Future Scope