Effect of Information Systems on customer Satisfaction and Influence of Trust: Evidence from Pakistani Digital Banking Industry Syed Arham Hussaini 1 , Syed Ali Shiraz Jafari 1 , Muhammad Adeel Karim 2 . AbstractAim of this paper is to investigate the relationship among information system of digital banking, trust and customer satisfaction. For this we have applied the [1], S. J. (2009) model to Pakistani banking industry. More specifically dimensions of management information system in this study are system quality, information quality and information presentation. Total of 300 Self-administrated questionnaires were distributed among the general public of Pakistan. Smart PLS (partial least square) method were used to test the statically analysis. From statically analysis we have found that all the three dimensions of management information system significantly and positively impact the customer trust and satisfaction toward digital banking. Furthermore, this paper will surely contribute to the theoretical and managerial impactions. KeywordsManagement information system, Trust, Satisfaction, Digital banking, Pakistan. I. INTRODUCTION his present expanded guidelines with serious problems is compelling banks to phasing out and recognize gratuitous fountains of significant worth. New technologized and digital models steer banks toward client connections that present new fountains of significant worth. The Digital bank is emphasized on connecting with patrons and constructing reliance in the exercises: advertising and deals; patron on boarding; and record starting also adjusting. These days, patrons are utilizing increasingly more self-administration choices, which are much more helpful and quick. [2] proposes that clients' developing utilization of digital work of channels towards their interest for a customized banking and encounter have constrained numerous banks to return to their patron assistance endeavors. Even with expanding rivalry from rising advanced banks, which are rethinking consumer loyalty and baiting more youthful patrons, customary banks must use computerized channels to make an all the more remunerating consumer loyalty and gratification. 1 ILMA University, Karachi, Pakistan, 2 HiTek Innovations, Karachi, Pakistan. The digitalization has colossal potential for advancing financial developments. One significant manner by which the web has been utilized regarding monetary organizations particularly banks is through the conveyance of data all through both industrialized and developing countries. A large number of the qualities related to the web make it a promising asset for the public. For instance, the availability of a wide scope of data can advance advantages, for example, government funded training and strengthening through educated dynamics. Wide accessibility of different types of data anyway may likewise prompt negative outcomes, for example, deception or abuse of data. The possible effect of utilizing a specific site on an individual is along these lines basic when advising future monetary data procedures. Improved information and conduct results have been shown when utilizing on the web data contrasted with customary types of data. While these outcomes are empowering, utilizing the web to source data contrasted with utilizing printed materials is an altogether different patron experience. Notwithstanding contrasts in the volume and introduction of expectedly introduced data, computerized banking sites can likewise offer bits of knowledge into the experience of living with a monetary condition when printed materials regularly don't. Individual encounters can be helpful in keeping up the web patron's advantage, give more top to bottom data and give chances to thoroughly analyze encounters of advanced banking. The incorporation of these types of data, be that as it may, can at times be discarded by site engineers. To learn how online data can emphatically or contrarily sway on the patron, sites containing various styles of data should be looked at utilizing fitting strategies. As mentioned above, in the digital world the only medium between banks and patrons is now website or digital banking applications, therefore banks are now focusing on managing the information system. Organizations can accomplish improvement in quality, cost, and venture plan with IS quality administration rehearsals. A portion of these practices incorporate standardization of value the executive’s practices and foundation of execution principles for system advancement exercises [3]. T