IMPACT OF E-RECRUITMENT AND JOB-SEEKERS PERCEPTION ON INTENTION TO PURSUE THE JOBS Naveed R. KHAN Marinah AWANG Arsalan Mujahid GHOURI Universiti Pendidikan Sultan Idris Tanjong Malim, Perak, Malaysia Email: naveed.r.khan@gmail.com Abstract: The study highlighted the significance of e-recruitment in the firms. In current epoch technology integrated the information in a sophisticated manner and has influenced on every setting of daily affaires. Hence job seekers are also get benefited with the internet era and start searching the jobs on internet. This study examined the relationship between the recruitment sources, job seekers’ perception and intention to pursue the job. Data was collected from 257 respondents and analysed in relation with the research objectives. The findings of the study showed that internet is the most preferred source to search the job among other recruitment sources. Furthermore, it is also suggested that the effectiveness of e-recruitment depends upon the placement of advertisement and salary is the most influential motivator to find interest in the job applied. Lastly, statistics of the study found that the recruitment sources and applicant’s perceptions of job significantly influence the intention to pursue the position applied by the job seeker. Keywords: Human resource management; e-recruitment; online job searching; online job portals; salary. 1. Introduction Electronic revolution and globalization changed the life of people living in the current epoch. Internet facility has now become the necessity of life and considered as important as other needs for survival. Moreover for competition intention and business performance technological adaptations become inevitable. Internet web grab all information around the world and bring it on to the figure click. As elsewhere Pakistan too is benefited with the internet technology. People used to spend hours on internet either for their work or entertainment. According to the Internet World Stats (2010) approximately 1.85 million people are using the internet in Pakistan which is 10.4% of the total population; certainly, young generation ratio is highest in usage of internet. From the dawn of internet, reported in 1995 (Khan et al., 2011), it has been widely penetrated in social, education, economics and business setting. Hence businesses adopted internet in their business to have an edge in the industry. Particularly, since 2005 firms operating in Pakistan also started to use internet as recruitment source, on the contrary, job seekers also focusing extensively on online job sources to avail the employment opportunities (Khan et al., 2011; Khan, 2011). Hence, due to the easy access of job portals and websites get success to build their image as online job market and substantially substitute the traditional newspaper based job market (Khan, 2011). This electronic progression built the assumption that e-recruitment bring